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Business & Industry

February 27, 2013
The Pros and Cons of Taking On Military Concrete Polishing Projects

AAFES (Army & Air Force Exchange Service) showcases polished concrete projects in many of its stores up to 150,000 square feet.

As a polishing consultant I get to wear several different hats, but by far the largest amount of my time is spent managing polished concrete programs for retailers. Polished concrete is an aesthetically beautiful and valuable flooring solution, but it is fairly specialized.

By David Stephenson
Go Green with Decorative Concrete- Sustainable product offerings are growing

Workers apply Prosoco's Consolideck surface hardener.

Decorative concrete often appeals to designers and building owners who want to minimize their impact on the environment, because polished, stamped or textured surfaces eliminate the need for coverings that perpetually need replacement.

By Gail Elber
Experts weigh in on what's coming in the Decorative Concrete Industry

Concrete Industry Forecast red door on blank concrete wall indicating where is decorative concrete going.

We asked everyone the same set of questions. It wasn’t easy to approach this, given our friends’ varied experiences and applications. Perhaps the first challenge to looking ahead this way is defining the industry in general.

By Vanessa Salvia
World of Concrete 2016

new concrete products from World of Concrete 2016

The numbers were up for World of Concrete 2016, although not in the temperature department, as nearly 1,550 exhibitors displayed their wares Feb. 2-5 in the expansive Las Vegas Convention Center. Occupying more than 740,000 square feet in three halls and spilling out into the surrounding parking lots.

By Stacey Enesey Klemenc
Decorative Concrete Hall of Fame 2016

 

2016 Decorative Concrete Hall of Fame winners from Bomanite, Butterfield Colors, GLC3 Concrete, and Couture Concrete.Dan Sieben, one of the founders of Bomanite, along with his Bomanite cohort, John “Jack” Dryden, are among the 2016 honorees. Joe Garceau of Butterfield Colors and George Lacker of GLC3 Concrete and Couture Concrete Systems round out this year’s selection. Sieben and Garceau were honored with plaques at a dinner Sept. 26 during the Concrete Decor Show events in San Diego. Lacker and Dryden were inducted posthumously.

Brawl in the Fall 2016 - Concrete Decor Show

Brawl in the Fall San Diego at the Concrete Decor Show bright blue colored concrete. Everything about the Brawl in the Fall at the 2016 Concrete Decor Show in San Diego was hot, hot, hot— from the record-breaking 100+ degree heat to the sizzling entries that shaped up in the outside lot during show time.

Tags: Brawl in the Fall, San Diego
A TIP of the HARD HAT to SAFETY on the Construction Site

The debut of Decorative Concrete LIVE! at the 2017 World of Concrete
in Las Vegas was met with resounding approval as job site safety took center stage in the annual event's Silver Lot.

Tags: Safety@Work
Infographics: A picture is worth a thousand words

Lately, it seems that you can’t read an online article or browse social media without coming across an infographic. Considered one of the most powerful marketing tools in use today, is it just a trend that will soon be on the way out or is there more than meets the eye to this form of visual media?

By Lindsay Chelf
Tags: The Broadcast
Whiteboard Videos Draw Attention to Your Message

White Board Video infographic, marketing & business development for the concrete contractor.If a picture is worth a thousand words, what is a video worth?

By Lindsay Chelf
Tags: marketing, business development
ASCC Council Honors Winners of 2017 Decorative Concrete Awards

The Decorative Concrete Council, a specialty council of the American Society of Concrete Contractors, recognized the winners of its ninth annual Decorative Concrete Awards competition Jan. 17 at the World of Concrete in Las Vegas.

Tags: Associations, awards & regonition
How to Get the Job Without Being the Low Bid

decorative concrete swimming pool, white pool balls, decorative concrete pool, concrete work estimateWe’ve all had the phone call with a client where he lets you down gently, saying thanks, but some other contractor came in with a lower number. Sometimes it’s best to just write off those lost jobs, but how do you get the jobs you really want without having to be the lowest price? 

By Karen Keyes
Tags: Concrete in Colorado
It's a Wrap

This represents the last column in my design-focused series, “The Elements of Style for Contractors.” Before I bid you all good-bye, I’ll summarize the main points. Concrete Decor posts complete archives of past issues, so you can check out the topics of the previous 10 articles. The series kicked off in January 2015 when I described the five composition ‘tools’ concrete artisans should have in their tool kits — Line, Shape, Value, Color and Texture.

By Gaye Goodman
Tags: The Elements of Style for Contractors
Are You Afraid to Seal Concrete?

I firmly believe that the lifeblood of our industry is new and innovative products that continue to move the decorative market forward. A close second, the oxygen of our industry, is word-of-mouth advertising by satisfied clients who have had their expectations met.

By Greg Iannone
Six Fresh Ways Decorative Concrete Contractors Can Sell Themselves

man with an ipadNo matter what industry you’re in, whether it’s massage therapy, concrete staining or stamped concrete, you have to consider yourself as being in sales.

By Vanessa Salvia
Tags: marketing, business development
Three Critical Components to Effectively Marketing Decorative Concrete

Drawing a stencil for concrete.

Let’s take a look at three critical challenges to marketing your business effectively and how you can resolve them.

By Jacob Webb
Tags: business development, marketing
Carlton's Corner: Stepping up from Decorative Concrete to General Contracting

Concrete Form installationAre you content with installing decorative concrete countertops, overlays and stamped concrete, or do you have what it takes to rise to the occasion?

By Doug Carlton
Tags: business development
Top Marketing Trends for 2017 Focus on Websites, Newsletters and Social Media

The beginning of a new calendar year marks the time when many reflect on the past 12 months and set goals for the coming year. In the practice of marketing, we often examine what methods worked in promoting our company’s products and services.

By Ashley Kizzire
Tags: trends, marketing
Picture Perfect

concrete waterfall photography5 tips for photographing hardscapes

The beauty of decorative concrete comes from its versatility and stunning final results. Each project’s unique traits help sell the next project. However, your future potential clients don’t necessarily have access to your past projects, which is why photography is a crucial component of your marketing plan — regardless of your company’s size.

By Karen Keyes
Tags: marketing, photography, tips
Automated spray system from Fas-Trak Industries
Tags: sealant, sprayer, stain, concrete stain sprayer
When Downtime Must Be Minimal, Polyaspartics are Paramount to the Job

When fire stations are upgraded, contractors must complete improvements while minimally disrupting operations and firefighters’ access to equipment. Oftentimes, the return-to-service window of products used is paramount to completing this task, especially when coating and sealing concrete apparatus bays.

By Erik Pisor
Tags: Project Profile
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