Connecticut Ready Mixed Concrete Association to roll out Build With Strength Concrete Awareness Campaign

Ric Suzio, of Suzio-York Hill Companies and Committee Chairman of the Connecticut Ready Mixed Concrete Association’s (CRMCA) Build with Strength Committee, announced that the CRMCA will be marketing a comprehensive “Build With Strength” campaign to the Connecticut construction market. The Connecticut Build with Strength campaign will be targeted to the Connecticut architecture, design and engineering communities to promote the versatile uses of concrete in construction.

CRMCA President, Kevin Miller of Tilcon Connecticut remarked that, “The Connecticut Build with Strength campaign is modeled after the National Ready Mixed Concrete Association campaign and showcases the latest projects, trends and technologies in the ready mixed concrete industry. The mission of CRMCA is to promote the use of ready mixed concrete and innovative construction products and technologies in the state of Connecticut. In the month’s to come, we will be rolling out a statewide Build with Strength campaign. We have a significant “tool kit” of resources available for architects and engineers designing projects. We have an extensive library of case studies detailing unique construction projects utilizing concrete. We also have a number of qualified personnel from the National Ready Mixed Concrete Association to make presentations to the design community.”

Build with Strength is a coalition of architects, builders, engineers, emergency services personnel and policymakers supported by the National Ready Mixed Concrete Association. Their mission is to educate the building and design communities and policymakers on the benefits of ready mixed concrete, and encourage its use as the building material of choice for low- to mid-rise structures. No other material can replicate concrete’s advantages in terms of strength, durability, safety, ease of use, and long-term value.

Connecticut Concrete Promotion Council ‘s Executive Director Dominic Di Cenzo commented,” The Connecticut Ready Mixed Concrete Association plans on utilizing Build with Strength resources provided by the National Ready Mixed Concrete Association (NRMCA). We have a wealth of tools to educate the Connecticut construction specifiers and those involved with the design and engineering of multi-story buildings, commercial office buildings and infrastructure. We also have a team of speakers to draw upon from Connecticut and at the national level (NRMCA) available for presentations. We will be using case studies, infographics and video to promote Connecticut Build with Strength campaign via social media, press releases and educational events.

Don Penepent, of Tilcon Connecticut and Co-Chair of the CRMCA’s Education Committee, also commented that, “Besides all the presenters and presentations available from NRMCA, design, architecture and engineering firms should take advantage of the Build with Strength Design Center. The Design Center is FREE concrete project design and technical assistance available through the National Ready Mixed Concrete Association’s Build with Strength web site. The Design Center can assist design professionals in choosing the right concrete solution for a wide variety of projects, from multi-family residential/mixed use, to industrial and health care facilities. NRMCA is staffed with an expert team of engineers and architects that are available to help specifiers select the most appropriate concrete system for concrete frame and post-tension systems, voided slab systems, insulating concrete forming (ICF), and tilt-up concrete wall constructions.”

For more information on the Build with Strength national campaign visit buildwithstrength.com. To schedule a speaker or presentation in Connecticut, please contact Dominic Di Cenzo, Executive Director, Connecticut Concrete Promotion Council, at [email protected] or 203.915.0279 or call CCPC headquarters at 860.529.6855. Visit www.ctconstruction.org for more information on educational and certification programs.

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