iCoat Products Inc., partners with two of Arizona’s leading marketing executives to form a major growth initiative for iCoat Global Products.
“This is a major growth initiative for iCoat” says Tim Phelps.
Joining Phelps in the business is Ron Babich of Crush IoT and Ian Faith of GCG. Both have backgrounds in B2B and B2C marketing and business growth at the highest levels. These backgrounds include software, supply chain, legal, finance, entertainment, networking, and brands. This partnership will provide one of the strongest industry support structures for the iCoat Network of distributors and installers with plans to rapidly grow the enterprise providing a competitive advantage.
After 30 Years of quality in the decorative concrete and epoxy industry, Tim Phelps, CEO of iCoat made the decision to move the company from a wholesale-only business, serving his client base, to expand the company into retail lanes and a more robust network. With the collection of superior, differentiated products for concrete flooring and countertops, including primers, colorants, overlays, and sealers, iCoat will initially be making its catalog available to retail outlets in the USA and Canada.
Epoxy (Countertop, Casting, Depth, Antimicrobial), 2112 Penetrating Wood Sealers, Urethane, Honing Oil, One Day Stain, Metallic Illusion, Thermoplastic Sealers, Renew, U528 Primer/Stain, Concrete Overlay Composites, Pool Decking.
Countertop, Table Top, Bar, Shower, Wall, Flooring (Epoxy coatings, Stained, Stamped Concrete – Interior/Exterior) One Day Stain.
“The iCoat Network will support distributors, contractors, and installers with best-in-class marketing support, far more affordably than random hires, and the power of the network will increase each member’s leads and business potential” noted Babich. “It is important for our network to control its home turf and maximize business, while we have certain territories already locked up, we are excited to bring on new teams and get them up and running.”
The iCoat mission is to serve customers with more options and better-quality options. Their focus is on stamped concrete, epoxy coatings, stained concrete, polished concrete, colored concrete, and concrete overlays. The analysts in the industry are seeing 7% CAGR over the next 6 year. This will create a boon for this industry. Also, the popularity of food-grade epoxy and its use in residential and commercial kitchens, meeting FDA LEED Platinum Standards means there is a lot of work yet to be factored in. Joining the iCoat Global Product network leverages 30 years of successful on-the-job experience in the decorative concrete industry. Additionally they offer direct U.S. manufacturing of superior quality materials and development of the latest installation techniques. They also offer the very best product and business training in the industry.
iCoat Global has also grown a retail line of superior quality epoxy resin products for the artisan, iCoat Art Resin. “For years other distributors have been white-labeling iCoat epoxy and making it available for retail. We are conscious about protecting the brand.” said Faith. “Because of the quality and superior results users find when using iCoat’s proprietary blend, which is produced in the USA, iCoat wants to protect its brand and not have mixes comingled with cheaper, lesser quality epoxies imported from China.” iCoat Art Resin is available through Amazon, eBay, Facebook, and other select retail outlets.
iCoat’s clients include Universal Studios, Marriott Hotels and Geno’s East Chicago Pizza. Additionally, they work with Arena Sorts Grill, Vincennes University, Rare Earth Gallery, Hair Salons, Beauty Stores, Bike Shops, Taco Bell, Holiday Inn. ICoat is looking to make their customer’s business or residence their next customer.
iCoat launched its new website on Sept 14th, 2020. www.icoatproducts.com
Industry leader in epoxy and decorative concrete products – Quality since 1990.
iCoat Products, inc., is the premier manufacturer of epoxy and decorative concrete products. Their products are for use in residential, commercial and industrial applications. ICoat developed systems for both interior and exterior decorative architectural overlays. They use the latest installation techniques, and also provide the very best training available in the industry. Minimal need for demo – for flooring, walls, countertops, tabletops, and bars; delivering superior results from its unique scientific urethane and epoxy products.
iCoat provides both installer training and certification to guarantee the results you are looking for. They have a network of distributors and installers throughout the U.S. & Canada. They also ship their proprietary products worldwide.