Vol. 12 No. 4 – May/June 2012

Turn a Connection into a Decorative Concrete Sale

Turn a Connection into a Decorative Concrete Sale

The decorative concrete industry is driven by fascination. Inspiring this fascination in customers is only possible when you connect first and foremost. Unfortunately, this is the number one aspect I see missing within our talented artisans today. Just like your ability to create with color and concrete, there is an art to connecting with architects, designers and owners.