Decorative Concrete Business & Technology | Concrete Decor | Concrete Decor
Main Menu
  Sponsored Content
Fox Blocks Leaderboard ad Concrete Decor April 2019

Business & Technology

 Water-based Sealers  OSHA  Fiber Optics
 UV Cured Coatings  Marketing  WOC
 Color Hardeners  Photography
newsletter link
Carlton's Corner: Provide Free Extras Instead of Dropping Your Prices

Apples, give free extras instead of dropping prices.As more competition fights for fewer pieces of the pie, it will become increasingly tempting to lower your prices in order to stay competitive. I understand this completely, because I operate a decorative concrete company in one of the most competitive and hard-hit housing economies in our nation.

Materials Scientists Make Martian Concrete

Martian ConcreteA research team has created a form of concrete that, remarkably, can be made without water and using materials that are widely available on Mars.

7 Strategies for Managing Working Capital in a Concrete Business

A purple ball point pen next to a blank check.When business is slow and credit is tight, you must do all you can do to preserve working capital, also referred to as operating capital. It’s an important financial metric calculated as current assets minus current liabilities. It’s the difference between the money you’ve been paid and the cash you owe.

Trends and Problems in a Weak Decorative Concrete Economy

The number of questions dealing with low cost and easy ways to turn a gray slab into something decorative has increased significantly over the last few months.Today's trend has less to do with any certain product and more to do with a weak economy and saving money. Just like people are finding ways to make their cars go another year to save money, so too are they are looking for ways to make their existing concrete work another year.

Making International Travel and Shipping Plans for Concrete Projects

Preparing a shipment for loading onto a truck.While in the course of business these days, you will sometimes be asked to travel outside the United States to do decorative concrete work. The pitfalls are many, but the windfalls can be huge.

Seven Fundamental Ways to Improve Your Sales

Fundamental building blocks.Making sales is arguably the most fundamental function of business. Maintaining an effective and relevant sales strategy is absolutely critical since it directly impacts your top-line (gross sales) growth more than any other function. Here are seven actions you can implement today to win more decorative concrete jobs and increase sales.

The Concrete Decor Show's Legacy of Giving Back at The Julian Center

concrete sidewalk that looks like racetrack at a daycare center in IndianaSince the first Concrete Decor Show in Phoenix, Arizona, in 2010, the goal has been to provide world-class training opportunities for decorative concrete professionals while also leaving behind something tangible for the hosting community.

How to Survive and Thrive when Doing Decorative Concrete Overseas

In the United States, decorative concrete is advanced at a level that it is not at anywhere else. When you're overseas, be prepared to educate.In the United States, decorative concrete is advanced at a level that it is not at anywhere else. When you’re overseas, be prepared to educate.

How the LEED Program Works and Getting Certified

Whether you realize it or not, the decorative concrete industry is firmly involved in the green building movement. Manufacturers are developing more water-based stains, sealers and color systems. Installers are offering low-VOC options to clients.Whether you realize it or not, the decorative concrete industry is firmly involved in the green building movement. Manufacturers are developing more water-based stains, sealers and color systems. Installers are offering low-VOC options to clients.

For Bomanite Personal Relationships are Part of the Plan

Dan Sieben, Mike Bernath, Brad Bowman and John Wilcox pose at a social dinner in the late '80s.A good marketing strategy was only part of the overall picture. Just as crucial to Bomanite’s long-term franchising game plan was the networking — the sharing of expertise and innovations among the highly diverse and widely dispersed franchisees.

5 Things Decorative Concrete Contractors Wish Architects Would Do

things decorative concrete contractors wish architects would doAll joking aside, the designer-contractor experience very often does prove to be positive and stimulating. But contractors can have hopes and dreams for a world where they are more in sync with designers.

Harnessing the Advantages of Your Small Company

A set of binoculars rests on a ledge at sunset.A leader with a vision and a visionary leader are not the same. It is not enough to simply have a vision and convey the vision to a group of people. You must be emotionally intelligent to understand how to emotionally convey a vision.

Small companiess are better equipped to be successful in this way and its time to harness it.

Presenting to Architects? How to Get Their Attention and Keep It

A successful presentation requires more than just showing up with lunch and a slide show. A successful presentation requires knowing your audience, offering them value, preparation, passion, focus, visual aids and follow-up.A successful presentation requires more than just showing up with lunch and a slide show. A successful presentation requires knowing your audience, offering them value, preparation, passion, focus, visual aids and follow-up.

Is Your Decorative Concrete Business a Well-Kept Secret?

Is your decorative concrete business a well kept secret?Please take a second to answer this question, because ignoring it could very well cost you a lot of money. Are you a well-kept secret?

A Tool to Help Visualize Decorative Concrete by Depiction Software

Deco-con wizard screen shot.Potential clients often struggle with visualizing what decorative concrete will look like at their home or business. The new Deco-Con Wizard from Depiction Software can help remove the mystery by quickly and easily showing them what selected decorative concrete patterns will look like on their property.

Are You Ready to Be a Project Manager?

Concrete installation project managerYou’ve worked hard, become skilled at making things, developed relationships with architects, gotten specified on a commercial project, bid to all of the generals involved and been told the winning bidder is going to go with you. Now what?

Using Muons from Cosmic Rays to Find Degrading Concrete

A new report from Phys.org explains how subatomic particles known as muons are being used to probe the structure of concrete.A new report from Phys.org explains how subatomic particles known as muons are being used to probe the structure of concrete. This is a useful ability because building materials such as pipes and concrete that are part of our energy infrastructure corrode and wear thin or degrade over time. Scientists were seeking a better way to be warned of infrastructure deterioration before it becomes a problem and found that these particles work.

Transitioning Your Concrete Business into Pool Construction

Pouring concrete pool decksThe success of your decorative concrete future hinges on one word: anticipation. The ability to anticipate where to find the potential buyers of services over the next year or two is one few professionals even consider.

A Canadian Perspective of Concrete Countertops

Canadian flag with a concrete treatmentIf you’re a concrete contractor in Canada and are considering expanding your business to include countertops, you may appreciate the insights shared by Judy Mead of Concrete Countertops Canada.

The Importance of Managing Expectations in Polished Concrete

An ipad and a piece of paper tracking business progress.Possibly one of the most-discussed topics in the concrete polishing industry today is managing the customer’s expectations. Many an instance has occurred in which the floor has been ground, honed and polished within a hair’s thickness of perfection in the contractor’s eyes, only for him to be informed at collection time that it isn’t what the customer had in mind.

Smart Cement Revolutionizes Well Casings

concrete in borhole drillingsA researcher is trying to give cement sensing properties with applications in the oil industry.

Build Your Business on a Foundation of Innovation

Two people shaking hands at the Concrete Decor Show.For your decorative concrete business to grow, it must be built on a foundation of innovation. If you don’t do so, you will find it increasingly difficult to create lasting value for your business and your customers.

Stepping up from Decorative Concrete to General Contracting

Concrete Form installation using reusable forms, a level and a plastic mallet.Are you content with installing decorative concrete countertops, overlays and stamped concrete, or do you have what it takes to rise to the occasion?

Trade Shows: What's in Them for You?

man at tradeshow with attendeeThe decorative concrete industry is a niche market with a lot of players competing for work. An internet search for “decorative concrete contractor” will bring up nearly 3 million entries, and “concrete artisan” generates nearly 1 million. In local phone books, however, there are typically no such entries.

Finding and Keeping Quality Employees

Tom Ralston trowels concrete to teach his crew how he wants them to do it on the job site.Unless you can handle every decorative concrete job yourself, a skilled, reliable crew is one of the keys to staying in business.

Concrete Decor talked to several business owners and got some great advice about effective ways to train and keep a crew.

  Advertisement












Top