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Concrete Professionals Should Mind Their Manners While on Mobile Phones

Iphone in rose gold sitting on a concrete countertop.While on mobile phones, concrete contractors should conduct themselves professionally to make a good impression wherever they may be.

UV Cured Coatings for Concrete are Back in the Mix

 UV Cure Coatings for ConcreteConcrete artisans and contractors are always searching for the ideal coating, but end-users and equipment manufacturers are behind the latest push for one specific coating formulation — UV-cure.

Grow Your Concrete Business with Customer Service

A red pen that is about to fill out a check.Referrals from satisfied customers will propel you to the top.

Making Safety a Priority on the Job Site

So, it was with great anticipation that I packed up my 2001 Ford Escape, promised my kids I'd bring them back something cool (concrete Star Wars figures courtesy of Blueconcrete) and headed to the 2015 Concrete Decor Show in Indianapolis to take part in some very hands-on workshops.For years I’ve enjoyed learning from the pages of Concrete Decor. The pictures of amazing design and craftsmanship, detailed techniques, new products and sound advice on how to improve business have all helped me stay connected to the decorative concrete industry.

Taking Great Project Photos with Your Smartphone

Taking Great Project Photos with Your Phone CameraIphoneography — or “i4neography” — is a term that has been around for a few years, and as you may have guessed, it pertains to photography via iPhones.

Retirement Benefits Aid Employee Retention

People enjoying a sunset in chairs under the tree.Even at its best, owning a business offers a host of challenges. One of the latest: how to get and keep good employees.

Surviving the Game of Business By Capitalizing on Every Opportunity

Football players playing the sport they love.Our industry, like football, has seen advancements. One visit to the World of Concrete conference will confirm this. But think about this for a second. Every job, whether in Texas or Dubai, has at least one thing in common. Finishing the job still comes down to a human and a shovel. As complex as our industry is, it still comes down to a tool that sits in every work truck across the globe.

Stepping up from Decorative Concrete to General Contracting

Concrete Form installation using reusable forms, a level and a plastic mallet.Are you content with installing decorative concrete countertops, overlays and stamped concrete, or do you have what it takes to rise to the occasion?

Concrete Polishing Pitfalls to Avoid When Bidding

Lucas Oil Stadium, home of the Indianapolis Colts pro football team, as polished by American Concrete Concepts inc., of Springdale, Ark.Arenas and stadiums are a market that is gaining momentum in polished concrete. Between high schools, colleges and professional sports teams, there are a lot of these venues around the country. As they come up for remodel, polished concrete is a great option for the flooring on concourses and even under seats.

When and How to Expand Your Concrete Contracting Business

Looking at a bridge from the under side imagining how to grow your concrete contracting business.Concrete contracting companies, no matter the size or specialty, have to deal with many of the same challenges. It’s important to address some of these before trying to expand your business, so you're sure the foundation you're about to build on is solid.

How To Navigate the Craziness of Troubleshooting

Troubleshooting questionsInformation has become the currency of the 21st century. Just look at how fast and easy obtaining information has become. Most of us can access the world from a hand-held phone or PDA. In contrast, it seems like providing basic information when you're the one asking the question can be like pulling teeth.

Protecting Your Business in Today's Market

A padlock with a key on top of a pile of chains.Unless you are willing to go door to door and give each potential customer a hug of reassurance, you must be willing to adapt and weather the craziness. The bottom line in what we do in decorative concrete requires folks to spend and invest in their properties.

Data Loggers Available to Track Relative Humidity and Temperature

Both data loggers use Bluetooth technology and an app that works with Apple or Android smart devices.In an effort to help contractors resolve moisture-related problems in concrete, Wagner Meters and Tramex are introducing new monitoring devices to track and document relative humidity and temperatures at a job site.

Lead Generation SaaS: A New Method to Find Customers

Lead Generation SaaS: A new method to find customersFinding potential customers and successfully reaching them is a long and difficult process for most companies. Marketing actions businesses can take to create and build interest in a product or service make up lead-generation strategies.

Expectation Management Should Be Part of Conversation with Customers

Have you ever been in the process of completing or had just completed what to you was an amazing architectural concrete project only to be told by your client:Have you ever been in the process of completing or had just completed what to you was an amazing architectural concrete project only to be told by your client:
“It’s not what I was expecting.”
“Meh! It looks kind of ‘blah.’ I thought the color would ‘pop’ more.”
“I don’t like it.”

Does Photocatalytic Cement Really Clean the Air?

Concrete that can clean itself and the air around it is an amazing thing.Essroc Cement Corp. has brought concrete that cleans itself — and the air around it — to the United States.

Pros and Cons of Commercial vs. Residential Concrete Construction

Weighing the pros and cons of residential vs commercial jobsAbout a week after having my fourth child, I received several kind comments and gestures from people across our industry. But two in particular stuck out. The first involved a residential client and the second was from a commercial general contractor. The interactions made me ponder the pros and cons of residential construction versus commercial.

5 Tips for Photographing Concrete Hardscapes

concrete waterfall modern styleThe beauty of decorative concrete comes from its versatility and stunning final results. Each project’s unique traits help sell the next project. However, your future potential clients don’t necessarily have access to your past projects, which is why photography is a crucial component of your marketing plan — regardless of your company’s size.

What's New for Today's Decorative Concrete Industry

Drainage structure installed in DenverSpreading the word about combining old techniques with new ideas continues to push the decorative concrete industry forward.

Diving Into Decorative Concrete Commercial Projects

Integrally colored concrete in a commercial parking lot.Thousands of contractors use decorative concrete in commercial projects because it is attractive, durable, affordable and easy to maintain. This article is about the explosion in commercial decorative work and how it may benefit your company

Super-Krete's President Honored by Forbes as Concrete Entrepreneur

Super-Krete Tracey LackovichOn Oct. 30, Forbes published an excellent profile of Tracey Lackovich, President of Super-Krete International Inc. When Lackovich was building her company, she was also an NFL cheerleader for the San Diego Chargers.

Tips for Polishing Preexisting Concrete Floors Profitably

Tips for polishing concrete and how to be profitable.If I were a contractor I would take “preexisting” projects over new projects every day of the week and twice on Sunday.

Grow Engagement with Quote Images

 infographics, photographs and videosYou have likely heard by now that sharing visual content — infographics, photographs and videos — on social media garners attention, builds brand awareness and increases audience engagement better than text-only posts.

International Decorative Concrete Industry Evolves

For those of us who work in the U.S., Canada and Western Europe, we take for granted the quality of our everyday materials, let alone how easy they are to obtain. In developing countries, the amount of time and cost involved in getting everything needed for a job can be staggering. But staggering to who?For those of us who work in the U.S., Canada and Western Europe, we take for granted the quality of our everyday materials, let alone how easy they are to obtain. In developing countries, the amount of time and cost involved in getting everything needed for a job can be staggering. But staggering to who?

Vendors Bring New Concrete Products to Contractors

Vendors displaying their goods at a tradeshow for potential buyers.The more things change the more they stay the same. This is an adage I’ve heard my entire life without ever really giving it any serious thought. What does it even mean? Well, in the context of this article let’s take a closer look.

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