Business & Technology

From self-cleaning and self-repairing to bendable and glowing, concrete is constantly evolving, regularly bringing technologically improved products to market.

A line up of awards and trophies

Why bother with competitions?
Award winners reap much more than praise

The decorative concrete industry continues to evolve. Subsequently, it’s exciting to see where it started and imagine where it’s headed. However, contractors often overlook one of our industry’s under-utilized evolutions — an array of gainful awards available when entering decorative concrete competitions. Many decorative concrete manufacturers have specific industry awards […]

A pool deck finished with Renu-Krete products in front of a brown home

Opportunity Knocks:
Concrete Design Franchise Business
Opens Doors for Entrepreneurs

Rather than demolishing and replacing existing concrete floors, many decorative concrete contractors turn to overlays for solutions. However, says business developer Alexander Lorenz, there’s a better way to remedy the situation and achieve longer-lasting results. Namely, transform and restore the integrity of the concrete that already exists. The founder and […]

Ohio Valley Concrete Rebrands itself as Superflat Precision Concrete Solutions

Ohio Valley Concrete, led by industry-acclaimed expert Andy Bowman, recently announced a rebrand under the name Superflat Precision Concrete Solutions. Under the new brand, Superflat simultaneously launched a much-needed research and development division for the concrete industry. The company will focus on ongoing R&D initiatives in addition to its current […]

Don’t be Camera Shy — Part 1
Videos Can Help Attract New Business

With social distance regulations in place, local home shows postponed, lunch-and-learns with architects, designers and construction companies practically gone, and the added consumer sensitivity to meet in person, there has never been a more crucial time than now for decorative concrete contractors to start using videos to attract business. While […]