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ASCC DCC publishes sealer guide

The Decorative Concrete Council, a specialty council of the American Society of Concrete Contractors, has published the Sealer Selection & Application Guide and a Sealer Installation Checklist The publications are available to ASCC DCC members via the association’s website. The Guide focuses on acrylic film-forming sealers in solvent- and water-based […]

Decorative concrete marketing expert Rafael Cabrera passes away

Rafael A. Cabrera, a well-known marketer and consultant specializing in decorative concrete companies, passed away October 28, 2013. Rafael founded his marketing firm, Tools for the Capitalist LLC, in 2002, and was a highly visible presence in the decorative concrete industry, helping manufacturers such as Brickform and Proline Concrete Tools […]