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Floor Flatness and Levelness Can Severely Affect Polished Concrete Pricing

shimmery grey floor with shelves on sideFloor flatness (FF) and floor levelness (FL) are measurements by which architects can hold concrete placement contractors accountable and provide a quality control level during the initial placement of concrete slabs.

7 Basic Steps to Consider Before Starting any Concrete Project

The basic steps are as follows. Male lead in first bar: left foot forward step, right foot replace weight at same point, left foot back again to step beside from http://salsafundance.blogspot.com/2011/01/basic-step-in-salsa.htmlThis is where the seven steps to success before you start come into play. Problems with architectural concrete projects, real or perceived, can all be traced back to a breakdown of one or more of these seven steps.

Relationship Marketing to Grow Your Business

relationship marketing venn diagramDecades ago our country moved from an industrial economy to a service-based economy. More recently, that service-based economy has further evolved into an experience-based economy. Customers are wanting — and businesses are providing — an added experience and feel to compliment customer service.

Making Safety a Priority on the Job Site

So, it was with great anticipation that I packed up my 2001 Ford Escape, promised my kids I'd bring them back something cool (concrete Star Wars figures courtesy of Blueconcrete) and headed to the 2015 Concrete Decor Show in Indianapolis to take part in some very hands-on workshops.For years I’ve enjoyed learning from the pages of Concrete Decor. The pictures of amazing design and craftsmanship, detailed techniques, new products and sound advice on how to improve business have all helped me stay connected to the decorative concrete industry.

Materials Scientists Make Martian Concrete

Martian ConcreteA research team has created a form of concrete that, remarkably, can be made without water and using materials that are widely available on Mars.

New Faces: Fall 2013
The Benefits Of Entering The Construction Industry

Time and again, today's youth have been told that going to college is extremely important to their futures. Time and again, today’s youth have been told that going to college is extremely important to their futures. It’s been drilled into their heads that without a degree, they can only hope to attain low-level employment with low pay.

Harnessing the Advantages of Your Small Company

A set of binoculars rests on a ledge at sunset.A leader with a vision and a visionary leader are not the same. It is not enough to simply have a vision and convey the vision to a group of people. You must be emotionally intelligent to understand how to emotionally convey a vision.

Small companiess are better equipped to be successful in this way and its time to harness it.

Natural Networking Making Friends Builds Business

a woman and a man shaking hands - As high school students, most of us were encouraged to join a variety of extracurricular activities to build our resumes and make us more well-rounded people. As adults and business owners, joining an association, as well as attending conferences and trade shows, can have some of these same advantages, but they can also help grow your business.As high school students, most of us were encouraged to join a variety of extracurricular activities to build our resumes and make us more well-rounded people. As adults and business owners, joining an association, as well as attending conferences and trade shows, can have some of these same advantages, but they can also help grow your business.

Turn a Connection into a Decorative Concrete Sale

Making good connections with people earn you higher numbers in sales.The decorative concrete industry is driven by fascination. Inspiring this fascination in customers is only possible when you connect first and foremost. Unfortunately, this is the number one aspect I see missing within our talented artisans today. Just like your ability to create with color and concrete, there is an art to connecting with architects, designers and owners.

Adjusting Your Business and Mindset to the New Normal

Adjusting to the new normal of businessAdjusting the way you do business from this day forward is as important as accepting the fact that the "new normal" is very real. It has nothing to do with giving up. I have been lucky enough to be a decorative contractor for many years, and the new normal as I see it is as follows.

Mastering Polishing Specifications for Success and Profit

Mastering polishing specs graphic.The time will come when a general contractor, architect or another flooring contractor will ask you to bid on polishing floors in a new construction project.

Decorative Concrete Booms Across the Atlantic

Colored concrete medusa sculpture vertical placement on wallThe interest for decorative concrete is reaching new heights all over the world, and with this comes a need for education and training. Many countries are looking to the United States for products, information and support.

CCNY Team Researches Unique Glass Powder for Concrete Production

CCNY Team of ResearchersIn potentially transformative research for both the recycling and concrete industries, a City College of New York civil engineering team is developing a glass powder to replace cement in the production of concrete.

Net Benefit and Increasing Your Value to Customers

Valuable products get your customers to see thatYour product is valuable. You know it. You hope your customers know it. But how can you be sure? How can you ensure that your product benefits your customers and, in so doing, benefits your company?

The Concrete Decor Show's Legacy of Giving Back at The Julian Center

concrete sidewalk that looks like racetrack at a daycare center in IndianaSince the first Concrete Decor Show in Phoenix, Arizona, in 2010, the goal has been to provide world-class training opportunities for decorative concrete professionals while also leaving behind something tangible for the hosting community.

Does Photocatalytic Cement Really Clean the Air?

Concrete that can clean itself and the air around it is an amazing thing.Essroc Cement Corp. has brought concrete that cleans itself — and the air around it — to the United States.

Why You Should Integrate Infographics Into Your Marketing

Lately, it seems that you can't read an online article or browse social media without coming across an infographic.Lately, it seems that you can’t read an online article or browse social media without coming across an infographic. Considered one of the most powerful marketing tools in use today, is it just a trend that will soon be on the way out or is there more than meets the eye to this form of visual media?

Automated spray system from Fas-Trak Industries
When and How to Expand Your Concrete Contracting Business

Looking at a bridge from the under side imagining how to grow your concrete contracting business.Concrete contracting companies, no matter the size or specialty, have to deal with many of the same challenges. It’s important to address some of these before trying to expand your business, so you're sure the foundation you're about to build on is solid.

Improve Your Sales and Customer Relations with a Decorative Concrete Design Center

Colorado Hardscape's Concrete Design Center Showroom - In 2001, Colorado Hardscapes made a move that forever changed its approach to sales and marketing. The company moved into a new concrete design center, the first of its kind in Colorado.In 2001, Colorado Hardscapes made a move that forever changed its approach to sales and marketing. The company moved into a new concrete design center, the first of its kind in Colorado.

A concrete solution to climate change?

A better understanding of how carbon dioxide is absorbed by concreteA better understanding of how carbon dioxide is absorbed by concrete.

Knowing When and Why to Say No to Clients

three older men discussing a serious matter concerning concreteAt first, everything seemed perfect as my salesman and I finished setting up our booth for the annual home design and remodeling show in Visalia, Calif. Our exhibit location was ideal, our stamp and stain samples strategically located. The weekend crowd was near maximum capacity and everything seemed ripe for booking plenty of new accounts.

Tips from Concrete Contractors who Embrace Customer Service

Emoji for smiling to frowning red, yellow, green, representing customer service. from https://www.keeping.com/customer-service/excellent-customer-service/Contractors share customer-service tips that help make their businesses successful.

Seven Fundamental Ways to Improve Your Sales

Fundamental building blocks.Making sales is arguably the most fundamental function of business. Maintaining an effective and relevant sales strategy is absolutely critical since it directly impacts your top-line (gross sales) growth more than any other function. Here are seven actions you can implement today to win more decorative concrete jobs and increase sales.

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