While surveying my peers, I discovered that contractors approach projects differently and require a great variety of tools to get the job done. Perhaps this is why our industry is so innovative and unique.
If you’re a concrete contractor in Canada and are considering expanding your business to include countertops, you may appreciate the insights shared by Judy Mead of Concrete Countertops Canada.
In the world of email marketing, the “e-blast” can be a highly successful vehicle for connecting with your customers. But all too often, decorative concrete contractors underuse this vital marketing strategy.
Polished concrete has a large learning curve. It is important to know what you are up against and how different techniques can result in different outcomes. This article is a great place to start when learning your craft.
There’s a lot riding on your price. It’s a reflection of your brand value and the perceived quality of your work. Customers will even use heuristics to determine if your price per square foot is consistent with what they would expect to gain from hiring you.
We invited some business leaders and our Facebook friends to share with us their tips for running a successful business. What we considered to be the 10 best tips were printed in the July 2015 issue of Concrete Decor Magazine, which happened to be our 100th issue which we celebrated with 10 lists of 10 items to make up 100.
Nothing, and I mean nothing, keeps a person up at night like worry over finding the next job or project. Running a business has become more like a chess game, trying to maneuver yourself into the best position to keep the cash flow moving forward.
Veteran contractor Rick Smith shares his expertise on how you can grow your business beyond your local area.
If you work with concrete you already know how abrasive, alkaline and caustic it is.
To put it simply, as portland cement dries, it will absorb water from any source in order to harden. That means it will suck the moisture from your skin as well.
Analysts have been dissecting the residential and commercial construction industry for months, and though some predict a rebound soon, no clear end to the rollercoaster ride is in sight. But as many in the decorative concrete sector have discovered, a change in the market doesn’t necessarily mean a dramatic decline in business.
An Australian company is harvesting blast furnace waste and converting it into a new product to make cement in China, where 60% of the world’s iron waste is found.
A few in the decorative concrete industry are good at the trade and great salespeople as well, but not many. If sales are not your thing, then now is the time to push ahead of the competition and find the right person.
While in the course of business these days, you will sometimes be asked to travel outside the United States to do decorative concrete work. The pitfalls are many, but the windfalls can be huge.
Visitors to World of Concrete 2018 in Las Vegas Jan. 23-26 will have a chance to get better acquainted with a unique form of, well … concrete forms. The Omaha, Nebraska-based Fox Blocks, a division of Airlite Plastics Co., will provide the wall system for the Mall of Concrete at Decorative Concrete LIVE!
In desperation we post employment opportunities on social media sites, in local newspapers and on online job listing pages. We even purchase radio spots, hoping to pick up the one or two rock-star employees left looking for new employment. But the reality is, there truly is a labor shortage out there.
Concrete is a very durable material and some contractors and a lot of their clients believe it’s a maintenance-free product. But the reality is that no product lasts forever, not even concrete, without occasional maintenance.
Recently an architect who was writing the polished concrete specification for a school district contacted me when he recognized that he did not know enough. The good news is that he asked for help in crafting an informative and realistic specification that allows educated bids with room for profit.
The Kickstarter capital-raising website is being used succesfully by forward-thinking musicians, filmmakers and artists and entrepreneurs of every stripe. Let's see if it can help a newbie decorative concrete artisan raise $6,500 by August 4 for a new casting studio.
Unless you can handle every decorative concrete job yourself, a skilled, reliable crew is one of the keys to staying in business.
Concrete Decor talked to several business owners and got some great advice about effective ways to train and keep a crew.
I have to guess some, maybe even most, of Concrete Decor’s readers enjoy the benefits of the decorative business as only a part of their contracting services. You may very well be one of the many who are wondering if you should make the leap to specialize in decorative work full time or simply offer it as one of many services.
Websites have changed the relationships between businesses and customers. Having an attractive, purposeful and convenient website can make or break a company. A website is particularly useful for a decorative concrete artisan, because it allows you to visually showcase your work, publish testimonials and be easily found by potential customers.
In the United States, decorative concrete is advanced at a level that it is not at anywhere else. When you’re overseas, be prepared to educate.
An overview of the different concrete saws on the market and which might be the best fit for your job.
Is your business losing money by employees not documenting the work they are doing? Here is an app that can help.