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Decorative Concrete Hall of Fame Grows by Three

Concrete Decor Decorative Concrete Hall of FameThree more men joined the ranks of the prestigious Decorative Concrete Hall of Fame established in 2010 by Professional Trade Publications, parent company of Concrete Decormagazine. Chris Sullivan and Michael Murray will be inducted and presented plaques.

WOC 2018: Mall of Concrete is Shaping Up

WOC 2018: Mall of Concrete is Shaping UpVisitors to World of Concrete 2018 in Las Vegas Jan. 23-26 will have a chance to get better acquainted with a unique form of, well … concrete forms. The Omaha, Nebraska-based Fox Blocks, a division of Airlite Plastics Co., will provide the wall system for the Mall of Concrete at Decorative Concrete LIVE!

What's New for Today's Decorative Concrete Industry

Drainage structure installed in DenverSpreading the word about combining old techniques with new ideas continues to push the decorative concrete industry forward.

How Do Successful Concrete Contractors Choose the Right Manufacturers?

Concrete Warehouse FloorChoosing the right manufacturer is a dilemma every contractor in our industry faces every day. I’ve heard many analogies used to describe the decorative concrete industry over the years, but two comparisons have always resonated the most: “Polished Concrete is part Art and part Construction,” and “The polishing industry is still the Wild West.”

Cannabis Construction: Entrepreneurs Using Hemp for Home-Building

House made of hempcreteThe New York Times recently reported that hemp fibers are being worked into concrete to form a mixture called hempcrete. While no one would want to smoke this stuff, it does seem particularly useful as a building material.

Marketing and Selling Concrete Countertops

Concrete countertops are countertops. They just happen to be made out of concrete.Concrete countertops are countertops. They just happen to be made out of concrete.

This should affect your marketing and selling techniques. If you understand how countertops are most commonly and most effectively marketed and sold, you will be much more successful at marketing and selling concrete countertops.

The Art of a Successful Concrete Business Rebranding Campaign

removing stencil backing from a decalsLike people, businesses often need a reset of sorts to re-energize and better position themselves for the future. For concrete contractors and suppliers, rebranding their company name or product logo can provide this fresh start.

Halifax Startup Recycles Carbon Dioxide for Greener Concrete Products

Carbon CureCarbonCure Technologies, a Halifax-based startup that has developed the technology to recycle carbon dioxide gas back into solid concrete.

Finding and Keeping Quality Employees

Tom Ralston trowels concrete to teach his crew how he wants them to do it on the job site.Unless you can handle every decorative concrete job yourself, a skilled, reliable crew is one of the keys to staying in business.

Concrete Decor talked to several business owners and got some great advice about effective ways to train and keep a crew.

Light-emitting Cement Could Light Roads Without Electricity

Light emitting cement Phys.org announced research that could lead to a way to light roads, highways or bicycle lanes without electricity.

The Top 7 Mistakes that Can Make or Break Your Concrete Countertop Business

concrete countertop at catch kitchen and barAvoiding certain pitfalls can mean the difference between a struggling hobby and a thriving business. When it comes to countertops, here are a few of the most common mistakes we at the Concrete Countertop Institute think are the biggest stumbling blocks for aspiring concrete countertop contractors.

Glossary

GlossaryTerms and phrases revolving around decorative concrete.

Carlton's Corner: Provide Free Extras Instead of Dropping Your Prices

Apples, give free extras instead of dropping prices.As more competition fights for fewer pieces of the pie, it will become increasingly tempting to lower your prices in order to stay competitive. I understand this completely, because I operate a decorative concrete company in one of the most competitive and hard-hit housing economies in our nation.

The CSDA's New Concrete Texture Standard and What it Means for Polished Concrete

ST115 is a new standard for the concrete polishing industry that was adopted in fall 2013 by the Concrete Sawing and Drilling Association (CSDA).ST115 is a new standard for the concrete polishing industry that was adopted in fall 2013 by the Concrete Sawing and Drilling Association (CSDA). The standard explains in detail how to measure the texture of a concrete surface by using a texture meter.

A New Technology Turns Iron Ore Waste Into Cement

Dry Slag Granulation (DSG)An Australian company is harvesting blast furnace waste and converting it into a new product to make cement in China, where 60% of the world’s iron waste is found.

How to Get Your Decorative Concrete Projects Noticed by Editors

Trade-magazine editors are always looking for great projects to cover and they love to hear from contractors who have a story -- and great photos -- to share.Trade-magazine editors are always looking for great projects to cover and they love to hear from contractors who have a story — and great photos — to share.

Porosity, Penetration and Adhesion of Decorative Concrete Finishes

Patio that has been stained and stamped with concrete taking into consideration the porosity and more before application.The world we live and work in moves so fast, just going through the motions seems to have become the norm. Taking time to really understand how or why a product works is not even on the radar screen.

Making Money with Decorative Concrete Curbing

Decorative concrete curbing can take on the look of brick pavers around a planter box without the concern of weeds growing between.When it comes to edging that pleases the eye, decorative concrete curbs have no competition.

Railroad ties rot, bender board breaks and brick mortar crumbles. But decorative curbing is permanent.

Researchers Uncover the Secret Ingredient to Roman Mortar's Strength

Why is Roman cement so strong?Interesting explanation for why ancient mortar has lasted long.

Marketing and Selling Decorative Concrete

Two people shaking handsIt’s not your imagination — the construction market is currently much more competitive. When opportunities exist, beating the odds to win the job and the increase of price pressures require more marketing tools and salesmanship than at any time in the last decade

Decorative Concrete Dangers, Part 1: Surviving the Slowdown

Caution - "Decorative Dangers": The housing market slowdown, and how to survive it.  Keeping your decorative concrete business profitable during periods of economic slowdown."Decorative Dangers": The housing market slowdown, and how to survive it. Keeping your decorative concrete business profitable during periods of economic slowdown.

Settling on a Design For Your Job Ahead of Time

Coming up with a design idea.You don’t need me to tell you how tough today’s market is for contractors, and few will disagree that the ball is in our customers’ court. Razor-thin margins allow no room for error in one of the many things we used to pay little attention to.

Concrete Polishing Pitfalls to Avoid When Bidding

Lucas Oil Stadium, home of the Indianapolis Colts pro football team, as polished by American Concrete Concepts inc., of Springdale, Ark.Arenas and stadiums are a market that is gaining momentum in polished concrete. Between high schools, colleges and professional sports teams, there are a lot of these venues around the country. As they come up for remodel, polished concrete is a great option for the flooring on concourses and even under seats.

A Breakdown of the Polished Concrete Industry and Where It Is Going

Running a polishing machine on some dyed concrete.Polished concrete has a large learning curve. It is important to know what you are up against and how different techniques can result in different outcomes. This article is a great place to start when learning your craft.

The Four Fundamentals of Any Business Strategy

Ideas and brainstorming on paper.Business strategy is the conscience you need for effective decision-making as you wade through the ambiguous waters of entrepreneurship. You face a lot of uncertainty as a decorative concrete business owner, and having a coherent business strategy is fundamental to minimizing that uncertainty.

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