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Five Pieces of Advice on Working with Retailers and Decorative Concrete

Five hands holding up one two three four five fingersIn recent years the decorative concrete and coatings market has made its way over to the retail market. Retailers have unique needs that they have to address, and decorative concrete and coatings are becoming a more and more popular method for filling those needs.

How to Use Samples, Mock-ups and Models to Your Best Advantage

Creating models of concrete jobs - Samples, mock-ups and models take the guesswork out of decorative concrete finishes and offer a sense of security for the owner, designer and contractor. They quickly get everyone on the same page before crews permanently place any concrete on the site.Samples, mock-ups and models take the guesswork out of decorative concrete finishes and offer a sense of security for the owner, designer and contractor. They quickly get everyone on the same page before crews permanently place any concrete on the site.

How to Measure RH in Concrete

RH measurements in concreteHow valuable is 48 hours to you and your business? Can you put a price on it?

And does the price go up if you run into a moisture-related problem with a concrete slab in the later phases of a project?

Three Ways to Drum Up New Concrete Work

Gain more jobs by marketing to the local crown.Eight times per year I look at this magazine from cover to cover, amazed at how our industry has been hijacked by true artists. This level of skill, along with a few creative marketing ideas, should keep fresh money coming into your bank account.

Researchers Uncover the Secret Ingredient to Roman Mortar's Strength

Why is Roman cement so strong?Interesting explanation for why ancient mortar has lasted long.

Tips from Concrete Contractors who Embrace Customer Service

Emoji for smiling to frowning red, yellow, green, representing customer service. from https://www.keeping.com/customer-service/excellent-customer-service/Contractors share customer-service tips that help make their businesses successful.

Historic Mazza Castle Restored and Repaired for Next 100 Years

Mazza Castle restoration projectEmily McCloskey, the young wife of attorney and Irish immigrant Henry Harrison McCloskey, had grown deathly afraid of earthquakes after the “great earthquake” of San Francisco and the subsequent fire that killed 500 people and left 220,000 homeless in 1906.

The Art of a Successful Concrete Business Rebranding Campaign

removing stencil backing from a decalsLike people, businesses often need a reset of sorts to re-energize and better position themselves for the future. For concrete contractors and suppliers, rebranding their company name or product logo can provide this fresh start.

Managing Slack is a Business Fundamental

Slacking man on concrete stenciling jobThere is a big hairy monster lurking around your business. He’s not easy to detect and he has a real nasty habit of stealing from you. The monster I speak of is called “slack.”

Atomic Placement of Elements Makes for Strong Concrete

atomic placement of elements in concreteThe reason concrete is so strong is elemental. According to researchers at Rice University, studying friction on materials such as concrete has provided the answer.

The 2016 Inductees

2016 Decorative Concrete Hall of Fame winners from Bomanite, Butterfield Colors, GLC3 Concrete, and Couture Concrete.Dan Sieben, one of the founders of Bomanite, along with his Bomanite cohort, John “Jack” Dryden, are among the 2016 honorees. Joe Garceau of Butterfield Colors and George Lacker of GLC3 Concrete and Couture Concrete Systems round out this year’s selection. Sieben and Garceau were honored with plaques at a dinner Sept. 26 during the Concrete Decor Show events in San Diego. Lacker and Dryden were inducted posthumously.

How to Take Jobs Beyond Decorative Concrete

concrete contractors installing water featuresThe phrase “decorative concrete” means many things. Depending on your operation, it may mean specializing in one facet, such as concrete countertops, or it may mean everything from stamped concrete to polished concrete.

How To Navigate the Craziness of Troubleshooting

Troubleshooting questionsInformation has become the currency of the 21st century. Just look at how fast and easy obtaining information has become. Most of us can access the world from a hand-held phone or PDA. In contrast, it seems like providing basic information when you're the one asking the question can be like pulling teeth.

How to Survive and Thrive when Doing Decorative Concrete Overseas

In the United States, decorative concrete is advanced at a level that it is not at anywhere else. When you're overseas, be prepared to educate.In the United States, decorative concrete is advanced at a level that it is not at anywhere else. When you’re overseas, be prepared to educate.

4 Tips for More Effective Portfolio Images on Your Website

PC showing recent work on the screen and hands on the keyboardLooks are just about everything when it comes to a decorative concrete company’s website, so make sure you have quality images that will help drum up business.

5 Things Architects Wish Decorative Concrete Contractors Would Do

Architects and decorative concrete contractorsThere’s one key point on which architects and decorative concrete contractors agree: “The architect needs to have a contractor who knows what he’s doing,” says Marley Porter, AIA, who operates Living Architecture & Construction Management, located in Texas Hill Country at Cottonwood Shores.

Product Warranties Can Be a Boost for Business

This key is pointing to an imperfection in the concrete that voids its warranty per the manufacturer.Peace of mind seems to be a rare commodity these days. So, if you could become involved in a program that helps offer that to you and your clients— and possibly helps grow your business, as well— wouldn’t you leap at the opportunity?

Pros and Cons of Commercial vs. Residential Concrete Construction

Weighing the pros and cons of residential vs commercial jobsAbout a week after having my fourth child, I received several kind comments and gestures from people across our industry. But two in particular stuck out. The first involved a residential client and the second was from a commercial general contractor. The interactions made me ponder the pros and cons of residential construction versus commercial.

Developing Effective Polishing Specifications for a School

A schoolhouse on a gray background.Recently an architect who was writing the polished concrete specification for a school district contacted me when he recognized that he did not know enough. The good news is that he asked for help in crafting an informative and realistic specification that allows educated bids with room for profit.

Whiteboard Videos Draw Attention to Your Message

White Board Video infographic, marketing & business development for the concrete contractor.If a picture is worth a thousand words, what is a video worth?

Researchers File Patent for Fire-resistant Concrete

fire resistant concreteScientists at the Swiss Federal Laboratories for Materials Science and Technology (EMPA) have added polypropylene (PP) fiber to a concrete mix. The technique allows water vapor to escape, preventing pressure from building inside the concrete, making it more fire-proof.

Concrete Maintenance Programs Can Cement Client Relationships

Concrete is a very durable material and some contractors and a lot of their clients believe itConcrete is a very durable material and some contractors and a lot of their clients believe it’s a maintenance-free product. But the reality is that no product lasts forever, not even concrete, without occasional maintenance.

Successful Contractors Offer Good Customer Service

Man jumping on a graph with an upward arrow of improvement.Turning a profit in today’s construction industry is no accident. This is why it is essential — now more than ever — to practice the strong fundamentals that every successful business is built on. I witnessed a perfect example of such a business this fall and it made me rethink my effort as a decorative concrete professional.

A Breakdown of the Polished Concrete Industry and Where It Is Going

Running a polishing machine on some dyed concrete.Polished concrete has a large learning curve. It is important to know what you are up against and how different techniques can result in different outcomes. This article is a great place to start when learning your craft.

Choosing a Nonslip Additive for Your Floor Coating
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