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How the LEED Program Works and Getting Certified

Whether you realize it or not, the decorative concrete industry is firmly involved in the green building movement. Manufacturers are developing more water-based stains, sealers and color systems. Installers are offering low-VOC options to clients.Whether you realize it or not, the decorative concrete industry is firmly involved in the green building movement. Manufacturers are developing more water-based stains, sealers and color systems. Installers are offering low-VOC options to clients.

Decorative Concrete Hall of Fame 2016

2016 Decorative Concrete Hall of Fame winners from Bomanite, Butterfield Colors, GLC3 Concrete, and Couture Concrete.Dan Sieben, one of the founders of Bomanite, along with his Bomanite cohort, John “Jack” Dryden, are among the 2016 honorees. Joe Garceau of Butterfield Colors and George Lacker of GLC3 Concrete and Couture Concrete Systems round out this year’s selection.

10 Simple Ways to Efficiently Grow Your Company

concrete stamping crewGrowing your business on limited resources can seem daunting or nearly impossible, but it is achievable over time with hard work and a clear plan of action. Adding employees can be a tough idea to grasp, when considering additional payroll and human resources.

The CSDA's New Concrete Texture Standard and What it Means for Polished Concrete

ST115 is a new standard for the concrete polishing industry that was adopted in fall 2013 by the Concrete Sawing and Drilling Association (CSDA).ST115 is a new standard for the concrete polishing industry that was adopted in fall 2013 by the Concrete Sawing and Drilling Association (CSDA). The standard explains in detail how to measure the texture of a concrete surface by using a texture meter.

Accurate Project Records Today Get You Work Tomorrow

A person holding a pile of papers. Some things in life a person can bluff their way through but, unfortunately, decorative concrete is not one. When a previous customer called asking to add more decorative stamping, I learned the hard way. She loved the work previously installed, and now wanted to add a pool deck to match, right down to the colors and pattern. No problem, right? Wrong.

Solar Film Affixed to Concrete in Europe

solar film on concreteEurope's first solar concrete wall appears at Reckli's headquarter in Herne, Germany. The structure's smart facade combines various concrete structures and a solar energy generating film.

Super-Krete's President Honored by Forbes as Concrete Entrepreneur

Super-Krete Tracey LackovichOn Oct. 30, Forbes published an excellent profile of Tracey Lackovich, President of Super-Krete International Inc. When Lackovich was building her company, she was also an NFL cheerleader for the San Diego Chargers.

Four Ways to Grow Your Decorative Concrete Business While Staying Solvent

concrete business financial aspectsConcrete contractors are inundated with small tips and tricks that hopefully one day will help them out in specific situations. Very rarely does anyone talk about business or industry growth as it relates to your specific company.

Here are four things that will help you and your polishing business today.

Grow Engagement with Quote Images

 infographics, photographs and videosYou have likely heard by now that sharing visual content — infographics, photographs and videos — on social media garners attention, builds brand awareness and increases audience engagement better than text-only posts.

Managing Your Decorative Concrete Business for Profit

Manage Your Decorative Concrete Business for ProfitBy my estimation, nearly 80 percent of all decorative concrete businesses fail to reach full earning potential, thanks to some form of mismanagement. Don’t feel bad. This percentage elevates when we combine all other construction trades into the equation.

Is Your Decorative Concrete Business a Well-Kept Secret?

Is your decorative concrete business a well kept secret?Please take a second to answer this question, because ignoring it could very well cost you a lot of money. Are you a well-kept secret?

Six Fresh Ways Decorative Concrete Contractors Can Sell Themselves

man with an ipadNo matter what industry you’re in, whether it’s massage therapy, concrete staining or stamped concrete, you have to consider yourself as being in sales.

Things to Remember When Designing Decorative Concrete

A floor that as been stained and stenciled with a bird sitting on ribbons of darker stained concrete.Designing decorative concrete is no different from any other process that has endless options. The first step is to ask the questions that define the project and guide the design.

How the Polished Concrete Market is Shifting

grey polished concrete in warehouseOver the last few years, I’ve noticed a shift in the polished concrete market. As the industry has grown, there has always been three sizes of contractors.

Re-ignite Your Spark of Passion for Decorative Concrete

Decorative concrete aggregateThe fear that we may lose touch with the concrete artistry in our industry is a legitimate feeling. It seems like more and more projects require firm decisions and designs before they ever reach our eyes. Are we losing the chance to add our expertise, advice and artistic touch to decorative projects?

Making International Travel and Shipping Plans for Concrete Projects

Preparing a shipment for loading onto a truck.While in the course of business these days, you will sometimes be asked to travel outside the United States to do decorative concrete work. The pitfalls are many, but the windfalls can be huge.

Be a Salesman not a Talesman and Sell More Concrete

There are many stereotypes associated with sales professionals. There's the slick-dealing used-car salesman type who makes people feel suspicious. There's the natural-born salesman who walks into the room and is instantly everyone's new best friend, with talents in every area and the best jokes. Then, there's the talesman, the unknowingly annoying salesman.There are many stereotypes associated with sales professionals. There's the slick-dealing used-car salesman type who makes people feel suspicious. There's the natural-born salesman who walks into the room and is instantly everyone's new best friend, with talents in every area and the best jokes. Then, there's the talesman, the unknowingly annoying salesman.

CIM College Program Graduates Can Land Good-Paying Construction Jobs

students working on a concrete block - Collaboration between industry and academia has created a mix of in-class learning and hands-on experience that is helping to solve an ongoing challenge for the concrete sector -- adding youth to the workforce.Collaboration between industry and academia has created a mix of in-class learning and hands-on experience that is helping to solve an ongoing challenge for the concrete sector — adding youth to the workforce.

Smart Cement Revolutionizes Well Casings

concrete in borhole drillingsA researcher is trying to give cement sensing properties with applications in the oil industry.

Harness the Power of an Effective E-newsletter

harness the power of an effective newsletterWhen it comes to communicating with your customers, electronic newsletters are a powerful tool to highlight your expertise and experience. Since we live in a society in which most of us are glued to our phones even when we are out of the office, a well-designed newsletter can be an effective means to quickly continue to strengthen your brand.

Understanding Polished Concrete

A look at a polished concrete floor in a modern office with industrial stairs in the background.Our economy has taken a dive into the deep end, affecting some regions more than others, but generally affecting us all. So now is a good time to reflect on what exactly polished concrete is, and where polished concrete came from.

Grow Your Concrete Business with Customer Service

A red pen that is about to fill out a check.Referrals from satisfied customers will propel you to the top.

How can we help the concrete industry thrive?

How can we help the concrete industry thrive?Years ago, there was a Kevin Costner movie, “Field of Dreams,” which has now become a classic. While this movie was full of overarching plots and subplots, the main takeaway was: “If you build it, they will come.”

Settling on a Design For Your Job Ahead of Time

Coming up with a design idea.You don’t need me to tell you how tough today’s market is for contractors, and few will disagree that the ball is in our customers’ court. Razor-thin margins allow no room for error in one of the many things we used to pay little attention to.

Dying for Decorative Concrete

Man dumping concrete mix into a hopper with a dust mask on.There is not a comforting way to say the word “cancer.” Even in this day of strong chances of recovery and survival, it is a word that gets our attention every time. Although the products we use turn normal concrete into extraordinary works of art, some of those products are carcinogenic. Are you taking the proper measures to be safe?

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