Concrete is a very durable material and some contractors and a lot of their clients believe it’s a maintenance-free product. But the reality is that no product lasts forever, not even concrete, without occasional maintenance.
Business & Technology
From self-cleaning and self-repairing to bendable and glowing, concrete is constantly evolving, regularly bringing technologically improved products to market.
Full-Time Marketing with Part-Time Resources
When people compliment Colorado Hardscapes Inc.’s marketing department, I tend to smile just a bit. People often mistakenly think our decorative concrete company operates like a large corporation, with multiple staff just waiting for their next task.
Tips for Polishing Preexisting Concrete Floors Profitably
If I were a contractor I would take “preexisting” projects over new projects every day of the week and twice on Sunday.
How to Keep Punch Lists from Pulverizing Your Profits
A “punch list” is the final review of a project. It is usually completed by the project architect and is most often completed after the project has reached a milestone called “substantial completion.” And for a decorative concrete contractor, the punch list is probably the single largest money-losing piece of a project.
The Science of Setting the Right Price for Your Services
There’s a lot riding on your price. It’s a reflection of your brand value and the perceived quality of your work. Customers will even use heuristics to determine if your price per square foot is consistent with what they would expect to gain from hiring you.
Accurate Project Records Today Get You Work Tomorrow
Some things in life a person can bluff their way through but, unfortunately, decorative concrete is not one. When a previous customer called asking to add more decorative stamping, I learned the hard way. She loved the work previously installed, and now wanted to add a pool deck to match, right down to the colors and pattern. No problem, right? Wrong.
Second Graders Love Decorative Concrete
The way to homeowners’ hearts is through their kids. So why not market decorative concrete to second graders?
Concrete Contractors’ Show-Stopping Showrooms
In today’s digital age, many contractors are increasingly using the Internet, social media and iPads to highlight their portfolios and suggest options to potential clients.
Six Ways to Make Sure More People Find Your Website
Remember the days when you could simply name your company “AAA Concrete” to ensure your business would appear first in the local directory? Those days are behind us. We now live in an era when “Google” is a verb.
Influential concrete writer-editor Mary “M.K.” Hurd passes away
Mary Hurd, one of the most influential writers and editors to specialize in concrete, passed away in September at age 87. Hurd is best known for writing every edition of the American Concrete Institute’s “Formwork for Concrete, SP-4,” considered the definitive book about structural concrete practices. The first edition was […]
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American Concrete Institute Spring 2026 ACI Concrete Convention breaks attendance record in Rosemont, Ill.
Expanding Product Capabilities Following Strategic Acquisitions of Artcrete and Haivala
