Women CEOs of concrete companies are smashing glass ceilings and bucking trends that have emerged for women in other nontraditional occupations. While women CEOs only comprise 2 percent in the basic and infrastructure sectors according to World Economic Forum and Bureau of Labor Statistics data.
Business & Technology
From self-cleaning and self-repairing to bendable and glowing, concrete is constantly evolving, regularly bringing technologically improved products to market.
Lead Generation SaaS: A New Method to Find Customers
Finding potential customers and successfully reaching them is a long and difficult process for most companies. Marketing actions businesses can take to create and build interest in a product or service make up lead-generation strategies.
4 Tips for More Effective Portfolio Images on Your Website
Looks are just about everything when it comes to a decorative concrete company’s website, so make sure you have quality images that will help drum up business.
Press Releases Still Relevant Marketing Strategy
The Museum of Public Relations considers the first press release to be a statement written by the Pennsylvania Railroad in 1906, disclosing the events surrounding a train derailment. That statement spawned an industry.
Data Loggers Available to Track Relative Humidity and Temperature
In an effort to help contractors resolve moisture-related problems in concrete, Wagner Meters and Tramex are introducing new monitoring devices to track and document relative humidity and temperatures at a job site.
Grow Your Business by Working Smarter, Not Harder
Success can’t and shouldn’t be measured by comparing your business against your peers’. Comparison is a dirty word and an even worse habit which can lead you down a rabbit hole of self-doubt, worry and personal as well as professional destruction. After all, we all have different motives and goals as why we do what we do.
The Concrete Decor Show’s Legacy of Giving Back at The Julian Center
Since the first Concrete Decor Show in Phoenix, Arizona, in 2010, the goal has been to provide world-class training opportunities for decorative concrete professionals while also leaving behind something tangible for the hosting community.
Self-Cleaning Concrete using Photocatalysts
This photocatalyst reacts to light and breaks down dirt, mold and pollution. It keeps concrete clean and cleans up the air at the same time!.
Transitioning to Decorative Concrete
Transitioning to Decorative Concrete Doug Carlton of Carlton Concrete offers sound advice on how to transition your structural concrete business into one that specializes in decorative concrete applications.
The Art of Bidding and Estimating a Decorative Concrete Job
Protect your business with these proven techniques for pricing jobs.







